Built by Acell Group · For South African business

Never miss another lead.

Avant A.I is a voice agent trained on your business. When a lead fills in your form, Avant calls them within sixty seconds, on a real South African phone number, in SA English or Afrikaans. Avant qualifies, books the callback, writes everything back to your CRM. It sounds like your best representative, at 2am, on a Sunday.

Calls your lead within 60 seconds
Replies mid-call in under 10 seconds
SA English + Afrikaans
POPIA compliant

The real cost of a slow lead

Your competitor answers first. You lose.

You paid for that lead. An ad, a referral, a Google search. Then it landed in a form or a voicemail and sat there for hours. This is not a tech problem anymore. This is a revenue leak.

7x
Higher conversion in the first 60 seconds
Studies across B2B and consumer sales consistently show leads contacted within a minute convert dramatically better than leads contacted an hour later.
78%
Of buyers go with whoever answers first
First responder wins the deal. Not the cheapest. Not the best. The first.
0
After-hours coverage for most SA SMEs
Leads arriving outside 9 to 5 usually hit a voicemail or a form. By morning they have moved on.

How it works

Three pieces. One phone call.

Plug Avant A.I into your lead flow in a day. Train it on your business in an afternoon. Then let it run.

01
We train Avant A.I on your business
Your products. Your pricing. Your objection handling. Your tone. Your industry vocabulary. Not a generic chatbot. An agent that sounds like it has worked at your company for a year.
02
A lead comes in, Avant A.I calls
Form submission, email enquiry, missed call. Within sixty seconds, a real phone number dials your lead in SA English or Afrikaans. Natural conversation, no menu tree.
03
Qualified, booked, logged
Avant A.I qualifies against your criteria, books the callback in your calendar, transfers live if the lead is hot, and writes everything back to your CRM or pipeline.

Not a generic bot

Trained on your business. Acts as your business.

We feed Avant A.I your website, your pricing sheet, your FAQ, your objection-handling playbook, your CRM structure, and your tone of voice. Every answer Avant gives is yours.

Avant knows the difference between your Pro plan and your Enterprise plan. Avant knows you do not service customers outside Gauteng. Avant knows your lead time is four weeks, not two.

When a lead asks something Avant does not know, Avant says so. Then Avant books the callback for someone on your team who does.

Product catalogueTrained
Pricing and discount rulesTrained
Qualification criteriaTrained
Objection handlingTrained
Brand tone and vocabularyTrained
CRM and calendar wiringConnected
Languages at launchSA English, Afrikaans
Time to first callUnder 60 seconds

Where Avant A.I earns back the seat cost in week one

Built for SA businesses that sell.

💲
Financial services
Inbound enquiries on bonds, insurance, funding
Qualify affordability, book with an adviser, capture FICA-relevant context up front.
🏠
Real estate
Buyer and rental enquiries, 24/7
Confirm budget, suburb, timeline, and book the viewing before a competing agent even opens the email.
🚗
Automotive
Test drive and trade-in bookings
Capture model interest, trade-in details, finance preference, and book a showroom slot.
🏥
Home services
Solar, plumbing, security, aircon
Qualify job size, location, urgency. Book a site visit. Never lose an after-hours emergency.
💉
Healthcare
Practice enquiries and appointment booking
Triage the enquiry, capture medical-aid details, book into the calendar that matches the practitioner.
💻
B2B and services
Inbound demo requests
Run discovery, size the deal, route to the right person, handoff with full transcript and summary.

Live, right now, in your browser

Have a three minute conversation with Avant A.I.

A real AI conversation. Avant actually listens and responds to what you say. No sign-up. Nothing stored after the call.

Clear professional South African English. Avant listens and responds to what you actually say.

Warm professional Afrikaans-toned delivery.

Authentic warm South African tones. Rotates between Thabo and Lesedi.

Two ways to buy Avant A.I

Just the voice AI. Or the whole revenue pipeline.

You can take the voice alone and plug it into whatever you already run. Or take the full done-for-you setup and have one home for every lead, every call, every pipeline stage.

Path A · Voice only

Avant A.I on top of your stack.

You keep your CRM, your pipeline tool, your marketing automation, your everything. Avant A.I becomes the voice layer that picks up every inbound lead and writes back to whatever you use.

  • ✓Connects to your CRM via webhook or native adapter
  • ✓Fastest path to your leads being answered
  • ✓No rip-and-replace of existing tools
  • ✓Starter, Growth, Pro pricing below applies directly
See Avant A.I pricing
Path B · Full done-for-you setup

We build and train everything for you.

Your team does one intake call with us. We train Avant on your business, connect your CRM, wire your Calendly, run the test calls, and hand over a working product. You never touch the backend.

  • ✓Intake call — we capture your scripts, products, objections, FAQs
  • ✓We build and train the agent on your business
  • ✓CRM webhook configured and tested
  • ✓Calendly wired — books on the live call, SMS link to lead
  • ✓Three test calls, adjustments, handover
  • ✓R950 once-off setup fee on all paid plans

Transparent pricing

Seat fee. Plus the minutes you use.

Your monthly seat fee covers the platform, the training, the integrations, and the support. Your minutes are what Avant A.I actually spends on the phone with your leads, billed per minute. No hidden overages. No per-qualified-lead markup.

ZAR
USD International clients
Trial
Self-service. Try Avant A.I on your own before you commit.
R499
per month, no setup fee
Self-service setup. No training fee. Up and running in 30 minutes.
  • ✓1 voice agent seat
  • ✓15 minutes included each month
  • ✓Basic template prompts
  • ✓Email capture only — no CRM writeback
  • ✓SA English and Afrikaans
  • ✓Self-service docs and chat support
Starter
For operators testing voice AI on real leads.
R1 499
per month
+ R12 per minute of live conversation
+ R950 once-off setup fee
  • ✓1 persona
  • ✓Inbound and outbound calls
  • ✓We train Avant on your business
  • ✓SA English and Afrikaans
  • ✓CRM writeback via webhook
  • ✓Email support
Most popular
Growth
For teams where every inbound lead counts.
R3 499
per month
+ R11 per minute of live conversation
+ R950 once-off setup fee
  • ✓2 personas
  • ✓Everything in Starter
  • ✓Call analytics dashboard
  • ✓60-day call recordings
  • ✓Live transfer to your team
  • ✓Priority support
Pro
For revenue teams at scale.
R8 999
per month
+ R10 per minute of live conversation
+ R950 once-off setup fee
  • ✓3 personas
  • ✓Everything in Growth
  • ✓Dedicated DID number
  • ✓Priority call routing
  • ✓Custom integrations
  • ✓Named account manager
Enterprise
More than 3 personas?
Let us talk.

Custom agent count, custom minute packages, dedicated infrastructure, SLA guarantees, and a named account team. Pricing built around your volume.

✓Custom agent seats
✓Custom minute packages
✓Dedicated infrastructure
✓SLA guarantees
✓Named account team
✓Priority onboarding
How to think about the total. A typical qualifying call runs three to five minutes. Example: Growth plan, 60 inbound leads per month averaging 4 minutes each = 240 minutes × R11 = R2 640 in minutes. Total: R3 499 + R2 640 = R6 139 per month for 60 qualified and booked leads. About R102 per qualified lead. Prices in ZAR, ex-VAT. Platform fee plus per-minute consumption. No free minutes — real AI costs real money. The math works when you count the leads it closes.

The story

We built Avant A.I because we were losing leads ourselves.

Acell Group is a Johannesburg-based call centre operation. We have run outbound and inbound campaigns for over a decade. We know exactly what a missed lead costs — because we lived it.

Our own lead form used to sit unanswered for two to three days. We tried offshore BDRs. We tried chatbots. We tried SMS autoresponders. Nothing got us under ten minutes.

So we built Avant A.I. Trained it on Acell Group first. Qualified our own inbound for a month before we shipped it to anyone else. Inbound-to-booked-meeting went from 72 hours to under 60 seconds.

Now it is the first thing we plug into every client we work with.

Acell Group · Johannesburg, South Africa

72 hrs → 60 sec
Inbound to booked meeting

"We have spent over a decade on the phones. We know what a slow follow-up costs. Avant A.I is what we wished we had built ten years ago."

Language roadmap

Two now. All eleven SA languages. Then the world.

Built for South Africa first. Every one of the 11 official SA languages, then international markets. Powered by Acell Group voice infrastructure.

English (SA)
LIVE
Afrikaans
LIVE
isiZulu
Phase 2
isiXhosa
Phase 2
Sepedi
Phase 2
Sesotho
Phase 2
Setswana
Phase 2
Siswati
Phase 2
Tshivenda
Phase 2
Xitsonga
Phase 2
isiNdebele
Phase 2

Answers before you ask

Frequently asked questions.

Will my customers know it is AI?
They will know it is a voice assistant from your business. Avant introduces itself as such. What people actually care about is whether Avant understands them and handles the enquiry. It does.
How long does training take?
Starter: same day once you share pricing, FAQ, and qualifying questions. Growth and Pro: one to three business days with a dedicated trainer walking your playbook with us.
What if Avant A.I does not know the answer?
Avant says so. Then Avant books a callback with a human on your team who does. Nothing invented. Nothing fabricated.
Is this POPIA compliant?
Yes. Every call includes a consent prompt. Recordings and transcripts are stored in South Africa on Google Cloud infrastructure. Data subjects can request deletion at any time.
Which CRMs does it connect to?
Any CRM via webhook or API. HubSpot, GoHighLevel, Salesforce, Pipedrive, Zoho, Airtable, Zapier, Make, Google Sheets, and Supabase. Custom integrations on Pro.
Can I keep my existing phone number?
Yes. Avant A.I runs on a dedicated SA DID we provision, or we can port your existing number. Porting takes 3 to 10 business days.
What about accents and South African speech?
Avant is tuned on SA English and SA Afrikaans, not American or British English. Avant handles everyday SA speech patterns. If a caller speaks another language Avant politely offers to transfer or take a message.
What if I want to cancel?
Month-to-month. Cancel any time. Your data is yours and exports as CSV and JSON on request. No lock-in, no exit fees.

Upcoming languages

Join the waitlist for isiZulu, isiXhosa, Sepedi, Sesotho.

Your next lead is 60 seconds from a phone call.
Or 3 days from a voicemail.

Hear what Avant sounds like right now, in your browser. Then book the setup call.

Let Avant A.I call you.

Drop your details. Avant A.I will call the number you give us within 60 seconds to show you exactly how it works on your leads.

✅

On the way.

Taking you to the calendar to pick a time that works. Your details have been saved.